Privacy Policy

Bwell FZC LLC is a company established in the United Arab Emirates.

b.well coaching is the brand name used by Bwell FZC LLC to provide fully online personal training, healthy lifestyle habits coaching and non-clinical nutrition coaching.

Bwell FZC LLC handles personal data in line with applicable UAE data protection laws, including the UAE Personal Data Protection Law.

If you have any questions about this policy or how personal information is handled, you can contact us using the details provided on our website.

We collect only the information necessary to provide safe, effective and personalised coaching support. This may include:

• your name and contact details
• basic personal information such as age and general location
• health, fitness and lifestyle information you voluntarily provide through onboarding forms and ongoing check ins
• payment related information processed securely through third party payment providers
• communications between you and your coach
• basic technical and usage data such as IP address, device type, browser type and website usage data

We do not collect unnecessary personal data.

Personal information is used to:

• deliver and manage your coaching service
• personalise training, nutrition and lifestyle guidance
• communicate with you about your coaching and service updates
• manage payments, subscriptions and account administration
• improve the quality, safety and consistency of our services
• meet legal, regulatory, tax or administrative obligations where required

We do not sell or trade personal information.

You may opt out of non-essential communications at any time. We will continue to send service related messages required to deliver your coaching.

Some information you provide may relate to your health, fitness or lifestyle habits. This information is considered sensitive and processed to deliver the coaching service you request and with your consent where required.

It is used solely to support non-clinical coaching, behaviour change and program design.

b.well coaching does not provide medical advice and does not diagnose or treat medical conditions.

Payments are processed securely through third party payment providers. Bwell FZC LLC does not store full payment card details.

Trusted third-party platforms are used to deliver services, including payment processors, coaching software providers, email and messaging providers and website analytics services. These providers process personal data only to the extent required to deliver the service and in line with their own privacy and security practices.

Where personal data is processed or stored outside the United Arab Emirates, reasonable steps are taken to ensure appropriate data protection safeguards are in place.

Personal information is stored using reputable digital platforms operated or authorised by Bwell FZC LLC and designed for secure online service delivery.

Reasonable steps are taken to protect personal data from unauthorised access, misuse, loss or disclosure.

Access to personal information is limited to those who need it to deliver the coaching service.

No method of transmission or storage is completely secure. However, appropriate safeguards are applied to reduce risk.

Personal information is retained only for as long as necessary to provide coaching services and meet legal, tax, accounting or administrative obligations.

When information is no longer required, it is securely deleted or anonymised.

You have the right to:

• access the personal information held about you
• request correction of inaccurate or incomplete information
• request deletion of personal information where appropriate
• request restriction of or objection to certain types of processing
• request transfer of personal information where technically feasible
• withdraw consent where we rely on consent to process your personal information

To protect privacy, identity verification may be required before responding to a request.

Our website may use cookies or similar technologies for essential site functionality and basic analytics.

You can manage or disable cookies through your browser settings. Some site features may not function as intended if cookies are disabled.

This Privacy Policy may be updated from time to time to reflect changes in services, technology or legal requirements. The most current version will always be available on our website.

If you have any questions or concerns about this Privacy Policy or how personal information is handled, please contact Bwell FZC LLC using the contact details provided on the b.well coaching website.